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It's All What You Say

Written by Marketing in the Valley?
Friday, 15 August 2008
Radio is sound and sound can be an effective means of communicating to say the least. But how do you say the most?
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How Long Should I Advertise For?

Written by Tom D
Tuesday, 24 June 2008
Should I advertise for three weeks real heavy or run a lighter schedule throughout the entire season? Here some thoughts from one of the world's preeminent practiioners of such questions.
Last Updated ( Tuesday, 24 June 2008 )
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2008 Teva Training

Written by Teva Tony
Tuesday, 13 May 2008
2008 Brings a whole new set of challenges forKZYR Manager Tony Mauro.
Last Updated ( Tuesday, 20 May 2008 )

Training For Teva..The Beginning

Written by Teva Tony
Sunday, 04 May 2008
Teva training is underway.
Last Updated ( Tuesday, 20 May 2008 )
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Is Radio On Your Shopping List?

Written by Marketing in the Valley?
Thursday, 13 March 2008
Competition for American shoppers’ dollars seems to heat up every day. Retailers who need to announce a special sale, build floor traffic or keep their store name top of mind can count on radio to deliver results-whether used alone of in a media mix with newspaper.
Last Updated ( Thursday, 13 March 2008 )
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The Wizard Speaks Again

Written by Marketing in the Valley?
Wednesday, 16 January 2008
I have spoken more than once in these blogs about the Wizard of Ads, Roy Williams. I am stealing one of his recent Monday Morning Memos for your education. This man knows of what he speaks.
Last Updated ( Wednesday, 16 January 2008 )
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