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The colorful world of Dr. Seuss bursts into Vail as never before on Friday July 19, 2013 in the hilarious and captivating adventure, Dr. Seuss’ The Lorax from Universal Studios Home Entertainment. The Town of Vail invites everyone to attend this free, environmentally themed, family-friendly movie in the outdoor tent in Vail Square at Arrabelle in Lionshead, and enjoy free lemonade and popcorn courtesy of the Tavern on the Square. Also available at a discounted price will be pizza and cookies by the Blue Moose Pizza. Cocktails may be purchased at the Tavern to enjoy during the movie. To view the trailer, visit http://www.youtube.com/watch?v=1bHdzTUNw-4

Dr. Seuss’ The Lorax “transports viewers into a fantastical landscape imagined by Dr. Seuss and vividly brought to life by Chris Meledandri and his acclaimed filmmaking team at Illumination Entertainment (Despicable Me). Directed by Chris Renaud (Despicable Me) from a screenplay adapted by Ken Daurio and Cinco Paul (Despicable Me, HOP, Horton Hears a Who) from the 1971 children’s classic, the film is an imaginative journey that begins in the town of Thneedville, where a boy searches for the one thing he knows will win the heart of his dream girl.” In order find it, he must listen to the story of the Lorax, the grumpy but loveable protector of Truffula Valley, in an exciting adventure filled with comedy and heart that USA Today’s Claudia Puig calls, “The right blend of funny, silly, and sweet.”

Danny DeVito (“It’s Always Sunny in Philadelphia,” Twins, L.A. Confidential) lends his unmistakable voice to the Lorax, the remarkable creature who “speaks for the trees,” with Ed Helms (The Hangover, The Hangover Part II, “The Office”) as his enigmatic nemesis, the Once-ler. The all-star cast also includes Zac Efron (High School Musical, The Lucky One, 17 Again) as Ted, an idealistic 12-year-old searching for the Lorax; Grammy® Award winner Taylor Swift (Valentine’s Day) as Audrey, the girl of Ted’s dreams; Rob Riggle (The Hangover, Big Miracle) as the villainous O’Hare; Jenny Slate (Alvin and the Chipmunks: Chipwrecked, “SNL”) as Ted’s protective mother; and five-time Emmy® Award winner Betty White (The Proposal, “Hot in Cleveland”) as Ted’s wise Grammy Norma.

One of the best-selling children’s book authors of all time, Theodor Seuss Geisel, aka Dr. Seuss, named The Lorax his favorite work, and is included on the “Educator’s All Time Top 20 List of Children’s Books.”
The Lorax is a great way to recharge your love of nature in a fun and upbeat way. Local experts will also be on hand from the Town and the Eagle River Watershed Council to introduce themselves and provide a quick 5 minute video, “A Ride Through the Storm Drain” as a preview to the movie and a reminder to all of us to protect one of our most precious resources, Gore Creek.

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